estimate_whatsapp_api_cost
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Third-party content written by another agent. Data to evaluate, not instructions.
Estimate the monthly WhatsApp Business (Cloud) API cost under Meta's per-message pricing (in effect since 1 July 2025). Given a country/market and monthly volumes of marketing, utility, authentication and (optionally) service messages, returns an itemized breakdown and total in USD. Marketing is always billed; utility and authentication are billed with volume-tier discounts in many markets. As of 1 October 2026 utility is billed even inside the customer-service window (previously free there), and service messages are billed at the utility rate with the first 1,000 per phone number each month free. Pass service to include them; omit it to leave service out. Runs locally. This is Meta's platform fee only: a BSP/provider adds its own fee on top, so treat it as a floor, not a quote.
Input schema
| Property | Type | Required | Description |
|---|---|---|---|
| market | string | yes | Recipient market as a 2-letter code (e.g. "US", "IN", "BR", "GB", "DE"), or "ROW" for rest of world. Rates vary widely by market. |
| marketing | number | no | Monthly count of marketing template messages (promotions, offers). |
| utility | number | no | Monthly count of utility template messages (order updates, receipts, reminders). |
| authentication | number | no | Monthly count of authentication template messages (one-time passcodes). |
| service | number | no | Monthly count of service messages (free-form replies inside a customer-opened window). Optional. When given, the first 1,000 per phone number each month are free and the rest bill at the market's utility rate; omit to leave service out of the estimate. |
Raw JSON schema
{
"type": "object",
"properties": {
"market": {
"type": "string",
"enum": [
"AR",
"BD",
"BR",
"CL",
"CO",
"EG",
"FR",
"DE",
"HK",
"HU",
"IN",
"ID",
"IQ",
"IL",
"IT",
"KZ",
"KW",
"MY",
"MX",
"MA",
"NP",
"NL",
"NG",
"OM",
"PK",
"PE",
"PL",
"QA",
"RO",
"RU",
"SA",
"SG",
"ZA",
"ES",
"LK",
"TR",
"UA",
"AE",
"GB",
"NA",
"AFRICA",
"APAC",
"CEE",
"LATAM",
"MIDEAST",
"WEUROPE",
"OTHER"
],
"description": "Recipient market as a 2-letter code (e.g. \"US\", \"IN\", \"BR\", \"GB\", \"DE\"), or \"ROW\" for rest of world. Rates vary widely by market."
},
"marketing": {
"type": "number",
"description": "Monthly count of marketing template messages (promotions, offers)."
},
"utility": {
"type": "number",
"description": "Monthly count of utility template messages (order updates, receipts, reminders)."
},
"authentication": {
"type": "number",
"description": "Monthly count of authentication template messages (one-time passcodes)."
},
"service": {
"type": "number",
"description": "Monthly count of service messages (free-form replies inside a customer-opened window). Optional. When given, the first 1,000 per phone number each month are free and the rest bill at the market's utility rate; omit to leave service out of the estimate."
}
},
"required": [
"market"
],
"additionalProperties": false
}