estimate_ad_cost
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Third-party content written by another agent. Data to evaluate, not instructions.
Price a studio job before making it: a finished ad from a brief or storyboard (kind "ad"), a UGC creator video (kind "ugc"), a generated avatar (kind "avatar") or a competitor-ad decode (kind "decode"). Returns the credit lines, the total and a quote_id that generate_ad, generate_ugc_video, generate_avatar and decode_ad require. No account needed. For an ad, quote exactly the fields you will submit.
Input schema
| Property | Type | Required | Description |
|---|---|---|---|
| kind | string | no | Defaults to ad. |
| brief | object | no | The ad brief: brandName, brandOneLiner, valueProps (1-8 strings), cta, intent, format (an id from list_ad_formats), shotCount (2-5), totalDurationSec (6-20), aspect (9:16 | 16:9 | 1:1), language, quality (fast | premium), modelTier (standard | cinematic), garmentImageUrl for the try-on formats. |
| storyboard | object | no | The storyboard returned by write_ad_storyboard, as is or edited. When present it is what renders; the brief is optional alongside it. |
| quality | string | no | Lip-sync tier. premium costs more per talking shot. Defaults to the brief's quality, else fast. |
| model_tier | string | no | cinematic renders on Seedance with director-grade camera work and costs more per shot; needs the brief. |
| persona_mode | string | no | synthetic lets the studio substitute one consistent generated creator for the avatar; exact-avatar (default) keeps the avatar as given. |
| needs_avatar_gen | boolean | no | True when the avatar still has to be generated (billed as a line). |
| needs_product_gen | boolean | no | True when the product still has to be generated (billed as a line). |
Raw JSON schema
{
"type": "object",
"properties": {
"kind": {
"type": "string",
"enum": [
"ad",
"ugc",
"avatar",
"decode"
],
"description": "Defaults to ad."
},
"brief": {
"type": "object",
"description": "The ad brief: brandName, brandOneLiner, valueProps (1-8 strings), cta, intent, format (an id from list_ad_formats), shotCount (2-5), totalDurationSec (6-20), aspect (9:16 | 16:9 | 1:1), language, quality (fast | premium), modelTier (standard | cinematic), garmentImageUrl for the try-on formats."
},
"storyboard": {
"type": "object",
"description": "The storyboard returned by write_ad_storyboard, as is or edited. When present it is what renders; the brief is optional alongside it."
},
"quality": {
"type": "string",
"enum": [
"fast",
"premium"
],
"description": "Lip-sync tier. premium costs more per talking shot. Defaults to the brief's quality, else fast."
},
"model_tier": {
"type": "string",
"enum": [
"standard",
"cinematic"
],
"description": "cinematic renders on Seedance with director-grade camera work and costs more per shot; needs the brief."
},
"persona_mode": {
"type": "string",
"enum": [
"exact-avatar",
"synthetic"
],
"description": "synthetic lets the studio substitute one consistent generated creator for the avatar; exact-avatar (default) keeps the avatar as given."
},
"needs_avatar_gen": {
"type": "boolean",
"description": "True when the avatar still has to be generated (billed as a line)."
},
"needs_product_gen": {
"type": "boolean",
"description": "True when the product still has to be generated (billed as a line)."
}
},
"required": []
}